Facebook still has massive reach
With nearly 3 billion monthly active users, Facebook is too big to ignore especially for businesses and brands targeting a broader demographic.
Meta's native cross-posting has limitations
Instagram's built-in Facebook sharing is basic. You can't customize captions, schedule the cross-post, or selectively choose which posts go where.
Your audience on Facebook is different
The people who follow you on Facebook aren't always the same as your Instagram followers. Cross-posting expands your reach to a different audience segment.
STEP: 1
Connect your Instagram and Facebook accounts
Link both accounts to GoPost.
STEP: 2
Select the Instagram post to cross-post
Choose any photo, reel, or carousel from your Instagram content.
STEP: 3
Customize and publish to Facebook
Edit the caption for your Facebook audience, then publish or schedule it.
Businesses
that maintain active presences on both Instagram and Facebook
E-commerce brands
using Facebook for an older demographic and Instagram for a younger one
Anyone who's tired of the manual
download upload loop between Instagram and Facebook
Frequently Asked Questions
When will Instagram to Facebook cross-posting be available?
We're actively building this feature. Sign up to be notified the moment it launches.
Will it support Reels cross-posted as Facebook Reels?
Can I use GoPost for Instagram and Facebook scheduling in the meantime?
Will this be included in existing GoPost plans?
Be the first to know when this goes live
We'll notify you the moment Instagram to Facebook cross-posting is ready